Pragmatic Marketing
Pragmatic marketing is a method of marketing that focuses on understanding customers and providing them with the products they want. It involves conducting interviews with potential customers, creating a prototype of the product and testing it with them to make sure it meets their requirements. The process continues throughout the entire lifecycle of the product.
One approach flirts with relativism, suggesting that truth isn't as crucial a philosophical concept as it has been considered to be. Another approach is more cautious in its use of relativism and focuses on the speech-act concept and justification.
Track and trace
Track and trace is an important supply chain management tool. It lets businesses always know where their goods are. This visibility helps companies improve their logistics workflows, cut costs and save time. Additionally, it helps them improve quality and efficiency. It also reduces manual inventory counts and inspections. It also helps in preventing production interruptions caused by poor or insufficient equipment or raw materials.
During the pandemic, a lot of businesses realised that they lacked complete visibility of their supply chains. This has led to a surge in the demand for intelligent track and trace technologies that provide more reliable, precise information on the performance of a supply chain. These new kinds of technology could make supply chains more resilient to future disruptions and safeguard the health of consumers.
Serialisation is an option that can be integrated into your CMMS to enhance the track and trace capabilities of your business. This will ensure that every item has an individual identification that can be tracked in real-time. This will aid in meeting the strict regulations, such as ones related to food safety. Using a digital platform like MaintainX that integrates with your CMMS software, allows you to access and analyse the data through a simple interface.
The term 'track and trace can be confusing since it sounds like "follow the track." However this is a distinct method, and it involves recording the journey of an asset or shipment. All parties in the supply chain can access this information, including customers. This gives customers greater confidence regarding their deliveries and enables them to verify whether the item was damaged or lost during transport.
In each step of the process of transport, almost all parcels are digitally scanned. The information is then made available online so that customers can see the status of their parcel at any time. Both the carriers and customers will enjoy the best shipping experience. It also allows them to offer this service at a lower price.
Counterfeit detection
Counterfeiting and the use of grey markets cost businesses trillions of dollars each year1. It costs brands their reputation and damages trust, and, in the case of foodstuffs and medicines, poses a threat to the health of the public. To stop this from happening real-time tracking of items is crucial. Digital authentication is typically reserved for high-end products due to the cost.
Pragmatic's world-class visual detection technology powers a variety of counterfeit prevention tools that work in tandem to protect your business. 프라그마틱 홈페이지 is based on our patent-pending Visual-AI stack, and offers the ability to be flexible and scalable in detecting counterfeits for your marketplaces and platforms. Our solution is quick, accurate, and easy to use.
It detects and recognizes the various types of fake documents ranging from digital images to "paper" banknotes. The system works by analyzing various features, such as watermarks, microprinting and color shifts, to make sure that your goods are genuine. This way, you'll be able to protect your customers and ensure that your products meet the required quality standards. This will help you increase your profits and increase customer confidence. The system can be utilized anywhere.